Why Entrepreneurs Shouldn’t Ignore Sora 2

Oct 15, 2025

Something big recently dropped.

We’re talking about Sora 2: OpenAI’s video generation platform.

Think of it like joining TikTok in 2018, posting good content regularly...
and grabbing a serious following before it got noisy.

That’s what Sora 2 is right now.
A wide open lane.

The algorithm isn’t great yet, which means good content stands out.

But it will improve soon.

This is your window.

I just dropped a Youtube video breaking it all down (including how to get in): watch it here.

But here’s the TL;DR...

Prompt like a Pro

Sora isn’t about spitting out random video clips.

It rewards intentional creativity.

Here’s how to write better prompts:

Lead with the look: “gritty street photography,” “surreal dream sequence,” “epic nature film”
Use camera language: “drone shot, slow pan, close-up on hands”
Keep action simple: one subject, one movement, one emotion
Be detailed with lighting and color: “soft golden hour light,” “cool-toned, foggy cityscape”
At the end of your prompt, add sound cues: “hiss of rain,” “soft jazz playing in the background”
Mention gear and time of day: “35mm lens, dusk, over-the-shoulder shot”
Stay under 1,500 characters, no JSON, just plain text.

You’re not just using a tool.

You’re directing a scene.

Sora is a social platform.

The algorithm loves people who act like it.

I built a custom GPT that helps you write cinematic prompts fast.

Just describe the vibe, and it’ll help you script it:

If you’re building an audience, launching a brand, or just want to stay on the cutting edge... this is your chance.

Don’t wait until it’s polished.

Start now, and build the unfair advantage while everyone else is still watching.

Talk soon,

Brian + Andrea